Description
A free single-session lesson on the four decisions behind every marketed product — and the fastest way to see whether Market Share suits your student.
Product, price, place, promotion. Every advertisement your student has ever seen is the visible end of those four decisions, and this lesson teaches them to work backwards from the advertisement to the decisions.
When the samples are done, hand them a real flyer or package and have them do it again. That is when it stops being a worksheet.
WHAT'S INCLUDED
•Parent Guide — one page, no preparation needed
•What each of the four Ps actually decides, with a worked example
•Sample advertisements to take apart
•Answer key naming all four Ps in each
•Hours & Work Record for logging time and filing portfolio evidence
Written by a licensed K-12 business teacher with more than thirteen years in the classroom. Built to be taught by a parent with no background in the subject.
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WorldviewFaith-neutral
AgesAges 14–18
SubjectBusiness & Economics — Marketing
Resource typeSingle lesson
ApproachUnit study, Eclectic
Works forOne student, Co-op / group
Per session30–60 min
Days a weekFlexible
Total lengthOne week
Parent prepOpen-and-go
Who teachesParent-guided
ReuseReusable, some consumable pages
FormatPrintable PDF
RecordsIncludes assessments, Hour logging, Portfolio samples
Keywordsmarketing, market share, lesson, high school, homeschool marketing, find